In 2012, we officialised our sustainable development strategy. This obviously covers building-related environmental performance, but it also includes a territorial dimension as well as encompassing stakeholder dialogue. We are working alongside local authorities as we envision cities that are well-balanced, scalable, energy-efficient and equipped with smart technologies. At the COP 21 summit in 2015, Bouygues Immobilier’s sustainability commitment was recognised by the Climate Solutions Award, specifically for Hikari, France’s first mixed-use, positive-energy development located in the Lyon Confluence neighbourhood.
By 2050, 65% of the world’s population will be living in urban areas, which require considerable natural and energy resources to function. The construction industry – which in France single-handedly accounts for some 25% of all CO2 emissions and 43% of final energy consumption – is particularly affected by this prospect. And it is one reason why Bouygues Immobilier has long been committed to environmental innovation as we seek to respond to major environmental, economic and social challenges: population growth, mass urbanisation and scarcer natural resources.
The “One tree, one home” project, started in 2016, marked a further milestone. For each property sale signed, a tree is planted in Peru’s Alto Huayabamba forest by the charity Pur Projet, our project partner. After 18 months, this initiative has led to the planting of 13,113 trees.
Our branches are furthering our ambitious environmental policy on a daily basis by following a set of best practices that encompass waste management, energy savings, community action and sustainable mobility solutions. We are targeting for all our branches to have received the in-house “Responsible Branch” award by 2020.
Bouygues Immobilier has committed to 16 targets for 2020 to meet new environmental and social challenges :
Environmental footprint | Quality of life at work | Contribution to society |
Energy
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Diversity
Age mix
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Responsible purchasing
Dialogue with customers
Urban solidarity
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