COP21, A MAJOR EVENT
There is no longer any doubt that human activity is one of the factors driving the acceleration of climate change. It is important and urgent to act. We must take steps now to ensure that our societies, our economies and our industries use less carbon.
COP21 plays a key role in this context, because it is hoped that the international conference will lead to the adoption of a first universal agreement on climate change. Society as a whole, whether individuals, professionals or businesses, must play a part. Everyone must commit to energy transition and take effective steps to reduce CO2 emissions.
Global warming is a key issue. People in France are well aware of the fact, since 79%(1) consider that the subject does not get enough media coverage.
But paradoxically they do not feel personally concerned: only 13% think that the fight against global warming is a priority for them. Other issues rank higher among their concerns, such as unemployment (60%), terrorism (41%) and purchasing power (36%).
We enable the occupants of our property development programmes to lead more responsible lives: by choosing an energy-efficient home and using the soft mobility solutions at their disposal, they can help to reduce CO2 emissions.
(1) Sondage BVA survey for pour Place to B, carried out between 26 February 2015 and 5 March 2015.
BOUYGUES IMMOBILIER, A LONG-STANDING COMMITMENT
In France, the building sector alone accounts for a quarter of CO2 emissions. Keenly aware of the impact of its activity, Bouygues Immobilier is taking practical steps to reduce its carbon footprint.
As the first property developer to anticipate energy-efficiency regulations and to seek BBC-Effinergie® low-energy certification for all our residential programmes, we have placed innovative low-carbon solutions at the centre of our research and development strategy, for both residential and office developments.
In 2011, we designed the first large-scale positive-energy office building in France: Green Office® Meudon. This was followed by the first positive-energy residential buildings and sustainable neighbourhoods. We are currently involved in developing France's first positive-energy mixed-use development at Châtenay-Malabry, near Paris.
OF BOUYGUES IMMOBILIER'S SALES IN 2014 WERE COVERED BY AN ENVIRONMENTAL CERTIFICATION SCHEME
TAKING STEPS TO OPTIMISE CARBON PERFORMANCE
Bouygues Immobilier passed a new milestone in 2014 by carrying out a comprehensive carbon audit incorporating operation of our programmes for 40 years.
As a result, we now know that occupants' commutes account for nearly half of the carbon audit (46%), followed by construction materials (28%) and energy consumed (20%).
SUSTAINABLE DEVELOPMENT DIRECTOR
The carbon audit brings a fresh perspective to help us frame our low-carbon strategy by demonstrably linking CO2 emissions to the different components of our programmes.
Action plans will be rolled out between now and 2016, including practical measures to target these different sources of carbon emissions.
- The travel action plan, for example, promotes sustainable soft mobility solutions made available to the occupants of our programmes (nearby public transport, a carpool platform, self-service bicycles).
- The construction materials action plan aims to change both methods and materials, for example through our collaboration with Ossabois and our ambitious Les Lodges programme.
- The energy action plan aims to further optimise building energy efficiency and encourage the development of renewable energy sources.
TOWARDS THE LOW-CARBON CITY
These action plans are illustrations of our research and innovation initiatives to put sustainable property development at the centre of our business.
Our innovation strategy is based on four priorities:
- meeting the energy challenge;
- innovating in building design and management;
- reducing the environmental and carbon footprint of buildings;
- anticipating customers' expectations and needs by offering them high environmental quality buildings with optimum energy efficiency.
In response to these environmental challenges, Bouygues Immobilier has invented the UrbanEra® concept for a new style of community-based living. The aim is to take advantage of our skills and expertise to develop sustainable neighbourhoods tailored to the local context.
The Cœur de Quartier project in Nanterre is a flagship example of this approach and the first eco-neighbourhood under the Grand Paris plan. The 73,000-m² urban complex will comprise housing, offices – including a new 18,000-m² Green Office® building – and street-level shops.
FOSTERING INNOVATION AT GROUP LEVEL
To encourage innovation, in 2014 the Bouygues group launched the Energy & Carbon Awards to showcase the most energy- and carbon-efficient solutions developed in-house.
Four Bouygues Immobilier projects won awards: Nextdoor in the Administrative Services category, Les Lodges in the Partnership category, Green Home in the Energy & Carbon Performance category and Le Djinn, presented jointly by Bouygues Immobilier and Bouygues Construction, which won the special jury prize. The prizes reward the Group's ambition in energy efficiency and low-carbon solutions.
ADDING TO THE "SOLUTIONS AGENDA"
As part of COP21, France has set up a "solutions agenda" with the aim of showcasing private- and public-sector initiatives which illustrate the vareity of low-carbon solutions. As well as proving the sector's vigour, it may also inspire new ideas.
Flagship private- and public-sector initiatives are listed on the Climate Solutions Hub, a website which explains the fight against climate change from a practical standpoint associated with better quality of life.
Several Bouygues Immobilier solutions and projects are already included:
Coeur de Quartier phase II, a sustainable, mixed-use project combining a positive-energy office building with H&E low-energy housing;
Le Djinn, a highly energy-efficient timber-frame student residence;
Green Home, a zero energy and zero carbon building;
L'Avance, the first positive-energy residential building in the Paris region;
Nextdoor, collaborative workspaces to reduce commuting.
SHARING OUR KNOW-HOW
Bouygues Immobilier is also taking part in two exhibitions held alongside the international conference.
- The World Efficiency exhibition entitled "Resources and Climate Solutions" will take place from 13 to 15 October at the Porte de Versailles exhibition centre in Paris. Visit us to find out about the solutions and innovations that will help firms to find business models that have less of an impact on resources and the climate in five areas: production, transport, food, building, and local and regional development.
- The Solutions Gallery, from 2 to 9 December, is an international exhibition of climate solutions from all over the world. Held at the Paris-Le Bourget exhibition centre, we will be showing our flagship projects and key innovations.
We will be on the Bouygues group stand, alongside Bouygues Construction, Colas, TF1 and Bouygues Telecom. Sustainable development is a key concern shared by everyone in the Group.
STANDS THAT LIVE UP TO OUR AMBITIONS
At these exhibitions we will be presenting our vision of a sustainable and desirable urban environment on five interactive screens, each one showing a particular aspect of our products and services: renovation, eco-neighbourhoods, low-carbon buildings, soft mobility and urban services. Each aspect will be explained in detail, including a description of the issues and our response to them, factsheets on practical achievements, animations and films, etc.