Bouygues Immobilier is a leading private property developer in France and Europe, with 1,908 employees at 31 December 2017 and sales of €2,712 million in 2017. With 39 branches in France and four outside France, Bouygues Immobilier has nearly 60 years' experience in developing residential, corporate and commercial projects in more than 250 towns and cities. Bouygues Immobilier has a strong commitment to innovation and sustainable development and therefore seeks to provide better quality of life over the long term for all its customers by making their experience of the buying process and the use they make of the living spaces and services created for them as pleasant as possible. Bouygues Immobilier is the first developer to be certified ISO 9001 in France, NF Habitat HQE, and Top Employer France 2017, and to win the 2016 prize for the best customer relations awarded by the French Customer Relations Association (AFRC).
Business in the residential property segment was buoyant:
- record reservations: 14,307 units were reserved in all (+27%), including 13,734 in France (+28%), for €2,310 million,
- a high absorption rate: 22.7% compared with 15.6% in 2009.
Commercial property reservations were stable at €167 million.
The current operating margin rose by 1.6 points to 8.4% as a result of improved profitability in the housing segment.
The order book at 31 December 2010 was up 5% at €2,280 million.
There were only 20 unsold completed housing units in France.
Sales for the year amounted to €2,418 million. This figure is €300 million higher than the initial target set in March 2010 due to the record level of residential property reservations and notarised sales in 2010. The 19% drop in sales compared with 2009 is due to the fall in residential property sales in 2008, partially offset by a very good commercial performance in 2010, and the completion of major commercial property projects sold in 2007 and 2008.
Net profit attributable to the Group remained virtually stable at €108 million.
Bouygues Immobilier had a record net cash surplus of €376 million at 31 December 2010.