Bouygues Immobilier is a leading private property developer in France and Europe, with 1,908 employees at 31 December 2017 and sales of €2,712 million in 2017. With 39 branches in France and four outside France, Bouygues Immobilier has nearly 60 years' experience in developing residential, corporate and commercial projects in more than 250 towns and cities. Bouygues Immobilier has a strong commitment to innovation and sustainable development and therefore seeks to provide better quality of life over the long term for all its customers by making their experience of the buying process and the use they make of the living spaces and services created for them as pleasant as possible. Bouygues Immobilier is the first developer to be certified ISO 9001 in France, NF Habitat HQE, and Top Employer France 2017, and to win the 2016 prize for the best customer relations awarded by the French Customer Relations Association (AFRC).
In the roll of prizewinners announced following the call for eco-neighbourhood projects organised as part of France's first National Urban Sustainability Conference, the Ginko eco-neighbourhood in Bordeaux won the "energy efficiency and renewable energy" prize awarded by the Ministry of Ecology, Energy, Sustainable Development and the Sea. Within ten years the new neighbourhood on the Bordeaux lakeshore, served by three tramway stations, will have 6,000 inhabitants, 2,150 housing units, three sports and leisure centres, two school complexes, 30,000 sq m of office space, 25,000 sq m of shops and a 4.5-hectare park.
Energy efficiency, and the use of renewable energy in particular, has been an integral part of the design for the eco-neighbourhood scheme from the outset. A first in France, it will include a heating network powered entirely by renewable energy sources: 80% wood biomass, mostly residue from the operation of nearby forests, and 20% recycled vegetable oils. The domestic hot water supply will be preheated by the heating network and thermal solar panels. Photovoltaic panels will also produce electricity.
90% of housing units in the Ginko eco-neighbourhood will meet the "BBC" criteria for low-energy buildings, with maximum primary energy consumption of 45 kWh/sq m/year.
Reducing greenhouse gas emissions is another project design priority. The aim is to achieve a fourfold reduction in the CO2 emissions of a four-member family living in the neighbourhood in comparison with conventional housing, thanks to energy-efficient buildings and the use of renewable energy sources, and by encouraging future residents to use public transport and other green ways of getting around. From 2013, the centre of Bordeaux will be just a 15-minute tramway ride away.
In an exceptional natural setting on the lakeshore, Ginko combines private gardens, grassy alleys, leafy squares and tree-lined avenues with a 4.5-hectare park around one of the three canal features. With landscaping based on indigenous species suited to the local climate that require little water, the park will qualify for environmental certification.
More generally, the Ginko project forms part of a wider sustainable development policy that encourages a genuine mix of different types of use, social functions and generations, with social housing accounting for over 30% of residential constructions. Work on the eco-neighbourhood will begin in 2010, with the first residents due to arrive in the spring of 2012.